Strategy, channel and brand
How Do You Put Your Brand in Front of the Right Customer on YouTube?
You put your brand in front of the right customer on YouTube by placing targeted video ads against your competitors' videos, influencers' videos and the videos your customers already watch, and you pay nothing unless somebody watches past 29 seconds.
Last updated 31 August 2026
Running time 2:25Watch it
What does this video cover?
- 01With YouTube you can place highly targeted video ads in front of your competitors' videos, influencers' videos and relevant customer viewed videos.
- 02You do not pay a single penny for the first 29 seconds. You only pay once somebody has watched more than 29 seconds.
- 03The people who do watch on past that point are the ones who are really interested in what you have to say.
- 04We have seen clients get hundreds of thousands of views for a penny a view, and in some cases millions of views.
- 05More importantly, this is turning into new customers for our clients.
- 06The cost is far more affordable than many other digital channels, because you can target the right customers in the right way at the right time.
- 07It smashes traditional TV out of the water, and I have worked on TV.
Full transcript
If you are a business that wants to reach new customers and drive sales even more, the next big thing in marketing is for you. It is YouTube videos, and it does not cost you a single penny. Did you know that with YouTube you can place highly targeted video ads in front of your competitors' videos, influencers' videos and relevant customer viewed videos, and not pay a single penny? I know, it is mad. You do not pay a single penny for the first 29 seconds of your videos. You only pay once they have watched more than 29 seconds, and when they do watch more, they are the ones who are really interested in what you have to say. It is a no-brainer.
We have seen amazing results for clients, getting hundreds of thousands of views for literally a penny a view, and in some cases millions of views. More importantly, this is turning into new customers for our clients, and the cost is far more affordable than many other digital channels, because you can target the right customers in the right way at the right time, when they are actually interested in what you have got to say. It smashes traditional TV out of the water, and I have worked on TV, but this is way, way better. It is a dream for marketeers. If you would like to know more information, and if I can drive your business forward, please do get in touch.
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