Can AI search change its mind about a business in 11 weeks?

Yes, and we have the weekly receipts. Between 14 August and 30 October 2026, Stitch AI, a UK WhatsApp Business platform, went from being named in 3.3% of AI answers to 7.3% across ChatGPT, Google AI Overviews and Google AI Mode. That is 2.2 times the August baseline, measured every week on the same 30 buyer questions.

This is our in-the-wild AEO demonstration. Stitch AI is a live business with real competitors and a real sales pipeline, and we publish its numbers as they land, including the weeks that went backwards.

Watch the 75-second video report.

How did we measure it?

Every week we ask the same 30 real buyer questions, 10 times each, on three engines: ChatGPT, Google AI Overviews and Google AI Mode. That is 900 answers a week. Share of voice is the percentage of those answers that name Stitch AI. Measurement runs through GEOforge SignalForge.

We run each question 10 times because a single check carries a margin of error of roughly 9 to 13 points. One screenshot is an anecdote. Nine hundred answers a week, every week, is a trend you can argue with.

SignalForge puts the margin of error on the latest weekly figure at ±0.9 points. The move from 3.3% to 7.3% is well outside that. The move from 23 to 30 October, 0.1 points, is not, which is why we say the number held rather than kept rising.

Where did Stitch AI start?

In the week of 14 August, Stitch AI appeared in 3.3% of AI answers, roughly one answer in 30. It sat seventh among the brands we track, behind Wati, respond.io, Infobip, Interakt, AiSensy and Trengo.

What happened over the 11 weeks?

Share of voice sat between 2.9% and 3.3% through mid-September, then jumped to 7.7% in the week of 25 September. It eased to 6.5% on 2 October, then slipped back to 3.2% for two weeks, almost exactly where it started. Then it came back and held: 7.3% on 23 October and 7.3% again on 30 October.

We are showing the dip on purpose. AI answers move week to week, and a trend line with no wobble in it has usually been tidied by someone.

There is one more caveat in the data. ChatGPT switched from gpt-5.2 to gpt-6 in the 30 October cycle, and a new model can move the numbers with no change on anyone's website. Stitch AI held at 7.3% through the switch. Wati jumped from 16.7% to 24.5% the same week, so we'll be watching whether that sticks.

Who is Stitch AI ahead of now?

On 30 October, Stitch AI sat third of these seven brands, up from seventh in August. It is now ahead of Infobip, Interakt, AiSensy and Trengo.

Source: GEOforge SignalForge, weekly share of voice across ChatGPT, Google AI Overviews and Google AI Mode, 14 August to 30 October 2026.

Which questions is Stitch AI winning outright?

In the latest batch, Stitch AI was named ahead of every competitor on 6 of the 30 buyer questions. Four stand out.

1. "Which WhatsApp Business API platforms are approved integration partners for Vincere?" In August, 0% of answers named Stitch AI. Now 83% do. The next best, Infobip, is on 10%. Google's AI Overview now lists Stitch AI first and quotes the integration listing on Access Vincere's own site as its source.
2. "Is WhatsApp more effective than email for reaching and converting customers?" Stitch AI is named in 43% of answers, against 13% for AiSensy. stitch-ai.com is the first source card in Google's AI Overview, above Klaviyo.
3. "Which WhatsApp platform is easiest to connect to Salesforce without custom development?" Stitch AI is named in 38% of answers, ahead of Wati on 28%.
4. "How do I know when a business has outgrown the free WhatsApp Business app?" Stitch AI is named in 30% of answers, against 17% for AiSensy. Google's AI Overview opens with a sentence sourced from stitch-ai.com, and its source panel shows the Stitch AI article, published 9 October 2026, alongside the Stitch AI YouTube video on the same question.

The screenshots are proof that Stitch AI is cited. Figures quoted inside an AI Overview are the engine's summary, not our research.

What actually moved it?

No hopium. Three pieces of work, done together.

1. Knowledge assets that answer real buyer questions. Pages built around the questions buyers actually type, with the answer in the first sentence. The "outgrown the free app" article is a good example: within four weeks of publishing, Google is quoting its opening line.
2. Clean structured data. One Organisation entity, defined once in the site head and referenced everywhere by its ID. One agreed credential, "Meta Business Partner", used identically on every page, video and profile. Machines distrust a business that describes itself three different ways.
3. Video the machines can read. Every video carries a transcript and VideoObject schema, so the content is text a model can quote. The Stitch AI video now sits in Google's own source panel.

We can't tell you which of the three did the most work, because we did them at the same time. Anyone who claims to isolate one lever on a live business in 11 weeks is guessing.

Is the job done?

No. Not yet. Wati still takes nearly a quarter of the conversation, more than three times Stitch AI's share. That is the next target.

It is also worth keeping this in proportion. AI referrals are still around 1% of total web traffic, growing roughly a point a month (Semrush and Conductor, using different methods). Share of voice is a leading indicator, and the job is to turn being named into demo bookings. Eleven weeks is a strong start, and a start is all it is.

Why run this in public?

Because claims about AI search are cheap and receipts are rare. Same 30 questions, same three engines, every week, with the bad weeks left in. If our method works, the numbers will show it. If it stalls, you will see that too.

Does your name come up?

Ask ChatGPT about your industry tonight. Does your business get named, or does a competitor? If you'd like to know where you stand across ChatGPT, Google AI Overviews and AI Mode, start with our £495 AI visibility audit.